Wednesday 22 June 2016
Tuesday 21 June 2016
Rock Music Video Analysis: The Red Hot Chilli Peppers - Otherside
The Red Hot Chilli Peppers - Otherside
Monday 20 June 2016
Wednesday 15 June 2016
Pop Music Video Anaysis: Ariana Grande - Focus
Ariana Grande - Focus
This is a typical pop music video as it has a fun, energetic atmosphere and could urge the audience to dance to the up-beat song. The editing is fast paced, the costume and location are interesting, and there is a clear focus on the artist. Technology has been heavily used, with visual effects and bright colours being used. Also, the female artist is sexualised along with being shown dancing in time to her song, seemingly having fun at the same time. The video created a star presence by always having Ariana as the focus on the shot. She stands out from the background dancers as she wears slightly different clothing and is shown lip-synching when they are not, showing how she has more relevance and involvement to the song. The music video appeals to the target audience of young adults as the atmosphere is fun and playful. The song lyrics are catchy and there is dancing paired with the music which could be replicated. In addition, the futuristic vibe conveyed through the costume, make-up and location may appeal to this younger audience.
Monday 13 June 2016
Subscribe to:
Posts (Atom)