Low Budget Music Videos

     Group 4 - Just Got Paid   

     A2 Music Video - A-ha! Imogen Heap - By Greg Bernstein & Joshua Moss   

By identifying these aspects that have been done successfully by these two music videos, I can then apply these to my own music video too, as it will be a low budget music video with a seemingly high production value. This will be done through emulating the ideas listed above, but incorporating them to fit well with the atmosphere of my music video. The main points to note from these successful music videos was that lighting should be used effectively, lip syncing should be matched perfectly and choreography should fit and correspond with the song well. There can be a common theme or idea used throughout the music video that relates to the song or genre and the editing should be fairly fast paced to prevent the audience from getting bored, and visual effects used in post production can be effective if used when well paired with the song and what is happening in the music video. Also,  an expensive or carefully chosen location is important to match the mise-en-scene and the atmosphere or song and genre. These music videos helped us establish ideas for our music video such as varying the shot length and creating an effective dark atmosphere as is given in the Aha! music video with small, interesting sparks of colour shown throughout and some shots just being in a dark room with the artist with interesting, intense light which was also used in the Just Got Paid music video.